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In collaboration with Bank Audi sal – Audi Saradar Group, Grand Cinemas-ABC has become the first cinema chain in Lebanon to offer the E-ticket system, a new service allowing customers to reserve their movie tickets through the Internet. This procedure is now possible thanks to Bank Audi’s Internet Payment Gateway which gives all MasterCard and VISA cardholders the possibility to instantly book their movie tickets online.
This innovative technology will undoubtedly facilitate reservation procedures for movie-lovers, as it helps them to purchase their movie tickets without queuing at the box office, to select the movie and time of their choice, as well as to choose their seats in advance.
On this occasion, Mrs. Randa Bdeir, Head of Electronic Banking & Cards Services at Bank Audi sal – Audi Saradar Group, declared: “The E-ticket system offers customers a more convenient means of obtaining their cinema ticket, since they no longer have to queue at the box office. Besides, customers feel secure using their credit cards on the Internet, as the Audi E-payment system benefits from international security standard systems which protect users from fraud.”
As for Mr. Jean Ramia, Operations Director of Grand Cinemas, he commented: “We are thrilled that Bank Audi has partnered with Grand Cinemas to drive card purchases through E-ticket channel. We are constantly striving to bring added value to our loyal customers in Lebanon; our partnership with Bank Audi will contribute to have a much wider audience benefit from these advantages.”
About Bank Audi sal – Audi Saradar Group
Founded in Lebanon in 1962, Bank Audi sal – Audi Saradar Group is a regional Bank with a universal banking profile covering commercial, retail, private and investment banking activities, in addition to “bancassurance”. Through a string of mergers and acquisitions and a dynamic expansionary policy, Bank Audi sal now ranks among the top 2 banks in Lebanon for all major ranking criteria and among the 25 largest banking groups in the Middle East. With its domestic assets reaching 53.4% of Lebanon’s GDP, the Bank embarked on a cross-border expansion targeting promising regional markets.
Besides Lebanon, it now has operations in Switzerland, France, Jordan, Syria, Egypt, Sudan, as well as Saudi Arabia, Qatar, and Abu Dhabi (representative office). The prospection for new high-potential regional markets is still underway, with plausible perspectives in North Africa.
About Grand Cinemas
The largest cinema chain in the Middle East
The Grand Cinemas brand has become a statement of quality entertainment throughout the region, consistently striving to set the industry standard – and succeeding. The proof is in the steady proliferation of Grand theatres.
Part of the Gulf Film Group, the Grand Cinemas name today stands boldly over 16 multiplexes, with a spectacular tally of 130 screens. After the completion of projects in 2007, the Grand Cinemas circuit will embrace 160 screens, firmly cementing its position as the single largest cinema chain in the Middle East.
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